When friends and clients ask me what is the single most important thing they can do to become successful in their business, I respond with “Get Obsessive about it!” Most of them then accuse me of contradicting myself: “But you bang-on about living a balanced and complete life. How can I be obsessive about my business without neglecting other areas of my life – like my partner, my family, my health…?”
Before I reveal my response to this question I want to point out one very important fact. Anyone that I have ever come across in business (or in sport or the arts for that matter) is successful because they are obsessive about it. I have never met anyone extraordinary who is not passionately obsessive about his or her ‘thing’.
The truth is that if you want to be one of the best at anything you must be obsessive with your focus. It must be something that is on your mind daily and you must want it with all your heart – that’s what makes it an obsession.
Obsession is not a bad thing. Obsession is a great tool that the human brain is equipped with. This evolutionary trait is there for a reason. It makes us immerse ourselves into a passion and helps find a solution to problems that prop up.
The danger with obsession comes when you only obsess about one area of your life to the exclusion of the others. The way to avoid this is to “Spread the Obsession”. Be obsessive about all eight areas of your life: HEALTH – LOVE – FAMILY – WORK – LEARNING – FRIENDSHIP – WEALH and CHARITY. Focus with all your heart and mind on these areas.
When it comes to HEALTH be obsessive about the food you eat – be uncompromising. Exercise daily and relax often. When it comes to LOVE be an attentive partner and always be thinking about how to surprise them with acts of affection and fun. When it comes to FAMILY be caring and supportive to your mother, father, brother or sister. Be as thoughtful with them as you are with your friends – and listen without distraction. When it comes to WORK, only stay in a job that you really really love and always serve people from the heart. When it comes to FRIENDSHIP go out of your way to connect with friends. Turn off the TV and go visiting or engage with them on Facebook. Focus on how you can make your friends laugh because I believe that friendship should equal fun. When it comes to LEARNING prepare your own annual curriculum for what you want to learn about. When it comes to WEALTH focus on investing in yourself and in your dreams first before you invest in stocks or real estate. And when it comes to CHARITY learn to give of yourself and your time to others.
The truth is that I am obsessive. But I am obsessive about every area of my life. So if you are by nature obsessive, you should start seeing that as a positive trait and start spreading the obsession. It reminds me of the motivational mantra of “work hard – play hard” – which is not so stupid after all if you broaden your definition of “play”.